Things to consider for building a Small Business Mobile App
Mobile Applications are increasing rapidly. As the technology grows, more people rely on smart phones and also small businesses using mobile applications to connect with their customers. Lots of applications are available for small businesses, like offering creative discount on a treasure hunt, tools to make the life easier through trainings, online shopping and lots more like that.
Do you know that 38% of small businesses use mobile data as an essential aspect of their operations. AT&T conducted a survey and reported that about 72% of companies that have anywhere from two to fifty employees, have answered that they use some form of mobile applications for their daily operations.
While thinking for a mobile application for your small business can be exciting, to go to the next step is to create one. That is where the real challenge lies for your small business with little or no technical resources.
Surveying your existing customers on what they would like to see in a mobile application for your small business might help in coming up with some good ideas.
The possibilities that you must keep in mind are: special deals, discounts on location based offerings, spreading the word, build your brand and a whole lot more depending on your small business requirements.
Below are the things that you should keep in mind while creating your small business mobile application
- It is easy to use
- Free or less expensive to buy
- Enticing enough for your customers to keep using it.
- Make it social media friendly
- Allow mobile payments
- Serve a special or exclusive function
- Features that every customer could use
- Be easy to identify your application and maintain consistency for your business brands
- Release after proper testing to build app loyalty
Zaaviya – CMS Website Design, Web Development, Mobile App Development, SEO & Cloud Services
Read more at:
http://digitalbrandmarketing.com/2011/04/07/what-mobile-apps-can-do-for-small-business/
http://www.kaushalam.com/blog/application-development/mobile-apps-for-small-businesses
http://www.smallbusinessbc.ca/growing-a-business/mobile-apps-for-small-business